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Offer Design and Launch
Marketing studies
Customer Relationships management
Sales performances
Market Segmentation and data analysis
Industrial, economic and sales KPI
Achieved benefits:
- We were able to recover the leadership in our customer relationship when constructing our new pricing policy
- We have given back sense between client expectations and the perceived value of our offers
- This allowed to review the couple products/services per client segment and their contribution to the objectives and to the company’s strategy
- We have reinforced our economic business model, increased our margins and gained market shares