Achieved benefits:

  • The value created by the new offer is identified, understood and validated by target clients
  • Target clients views are taken into account to match their needs and expectations
  • Appropriation axis are improved thanks to this feedback to facilitate the job of the direct and indirect sales force: sales speech are improved based on comments received
  • The positioning of this new offer takes place within your competitive environment and values the company and its know-how

Information about our other Market research and Product marketing activities
Marketing studies
Customer Relationships management
Sales performances
Pricing architecture
Market Segmentation and data analysis
Industrial, economic and sales KPI

Contact us