Information about our other Market research and Product marketing activities
Marketing studies
Offer Design and Launch
Commercial performances
Pricing architecture
Market Segmentation and data analysis
Reliability of dashboards
Achieved benefits:
- The company regains control of the management of its customer relationship
- Target client process is identified and the company’s contribution to each of the client’s steps is shared by the management, operations teams and clients
- A regular measure of the difference of perception between players highlights where to be careful, and the piloting board analysing it sets progress axis to enhance the contents of customer relationship